Fringe Interior

I Filati Vague Cipria

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

Pietre/3 limestone almond

florim > Wall tile-stone-brick

A cultured and refined style distinguishes the choice of the natural shades The interpreter of a family and essential style, Pietre/3 is the fine porcelain stoneware collection that expresses itself through a wide range of decorative solutions for interior architecture, where a sophisticated combination of surfaces takes on new expressiveness. There is a wide range of sizes and finishes that continue an innovative journey aimed at highlighting the continuity between the interior and exterior environment, providing a simple and immediate class to the environment. All the surfaces are available in the sizes indicated in the catalog and are suitable for interior and exterior floor and wall application. Multiple shapes of mosaics and decorative strips allow the construction of the project to be varied without changing its inspiring essence.

Industrial Steel

florim > Wallcovering

A cementitious material in its purest and most rigorous form The proposed decorative system defines balanced compositions of eye-catching organic shapes where the fragmentation of the material becomes an element of creative expression.

Stone Life Shell

florim > Wall tile-stone-brick

The Contemporary Design Stone Life collection encapsulates the essence of a simple lifestyle with an informal touch. There is a distinctively clean-cut and modern look to Florim’s new collection, whose warm, neutral colours are ideal for versatile, understated spaces free from superfluous features. The colours and textures encourage interplay between different elements inspired by nature and can play a part in countless interior design styles. The collection is born from a sustainable and virtuous approach and is part of <a href="https://www.florim.com/en/company/sustainability/carbonzero-florim/">CarbonZero</a>, Florim's range of Carbon Neutral surfaces.

I Filati Goldfinger Acquamarina

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

Extra Light WHITE

florim > Floor tile-stone

All around décor between light play and color. The Extra Light pallet is made up of a range of colors in 4.3 millimeter thickness that, thanks to the vast range of available colors, constitutes a transversal decorative element for all the brand's collections. Extra Light is therefore synonymous with surfaces that communicate, stimulate the senses and nourish the gaze, for boundless pleasure.

Étoile étoile tropical

florim > Wall tile-stone-brick

A selection of new and rare marbles, with a strong decorative impact, that come from extremely distant geographical areas. Étoile is a magical balance between signs and colors that stimulate the senses by inviting the viewer to feel its sophisticated chromatic intensity. A perfect blend of elegance that derives from the surprising variety of nature and cutting-edge production technology. Redefining the material while maintaining its original feel is the greatest objective of this brand, always attentive to evolutions in style. The series offers seven colors that may be used for floors and walls, either singly or combined. Four graphics decorate both the traditional sizes and the design of the Florim Magnum Oversize large size tiles, the other three (étolie brown river, étoile illusion, étoile symphonie) only have modular Magnum sizes (60x120 cm, 120x120 cm, 120x240 cm).

EXALT Amber Symphony

florim > Wall tile-stone-brick

Exalt is the new collection, inspired by marble, which completes the research project undertaken by Contemporary Design. The series offers six types of marble effect with veining and delicate graphics for a versatile and modern look, particularly suited to residential applications. There are two available thicknesses - 9 mm and 6 mm - with glossy and natural finishes.

Match-Up Coffee

florim > Wallcovering

The union of two different materials has resulted in a contemporary, trendy project that mixes surfaces, colours and languages to offer original combinations. There are two basic surfaces that can be used to create multiple combinations in line with fashions and lifestyle trends: a concrete effect with an urban and industrial aesthetic and an original marble agglomerate effect that blends tone-on- tone tactile elements with irregular shapes and varying sizes. Two seemingly very different materials – the first a symbol of modernity and innovation, the second of authenticity and tradition – coexist in a unique project that promotes and encourages combinations not only between the surfaces and colour shades in the range, but also with all the other elements that contribute to defining the space: colours, paints, fabrics, furnishings and various materials. The collection offers 3 finishes - Comfort, Glossy and Grip. <a class="btn arrow" href="https://www.florim.com/en/surfaces/the-new-comfort-surface/"> Discover the new Comfort surface </a>

Plimatech Plimagray/03

florim > Wall tile-stone-brick

The inspiration for Florim's Plimatech Architectural design comes from high up in the Martell Valley of the Alto Adige region. The aesthetic heterogeneity characteristic of natural stone is captured in the collection through three graphic variants. 01, the most minimalist is softly veined and, especially in the large format, is particularly appropriate to confer character on architecture of more essential taste. 02 has a more variegated appearance, with slight shading tending towards white, designed to add a rough, textural touch to spaces. Finally, 03 is characterized by a high number of crystalline formations that give it a wavier line, ideal for design contexts that, between interior and exterior spaces, pursue a dialogue with the surrounding natural environment. In addition to this, the range of decorations is completed with the 30x60 wall module and 30x60 3D wall module, both proposed for the graphic variant 02 in all colors.

Biotech Lapis Greige

florim > Wall tile-stone-brick

The Biotech collection by Florim embraces the principles of sustainable architecture. The collection is born from a sustainable and virtuous approach and is part of <a href="https://www.florim.com/en/company/sustainability/carbonzero-florim/">CarbonZero</a>, Florim's range of Carbon Neutral surfaces. Florim provides the scope to contribute to sustainable architecture projects with green design methods, proposing materials that are made with a particular focus on the energy efficiency of processes, removing pollutants, and selecting suppliers and stakeholders that can comply with the established quality parameters. Sustainable architecture could be described as contemporary organic architecture. It means designing and constructing green, eco-friendly buildings, with the aim of protecting the environment and human well-being by taking an ethical stance towards ecosystems. A systematic approach, the broadest possible interdisciplinarity and parsimonious use of resources all play a key part in the design process. Sustainable architecture seeks to establish a balanced relationship between the natural environment and the built environment, satisfying the needs of the people of today without compromising future generations through indiscriminate use of resources.

Earthtech CARBON_GROUND

florim > Wallcovering

From an ancient past to a responsible future The collection injects new life into the earth through a sustainable production process, with a strong focus on green management, to offer the architect an exceptional technical and aesthetic performance in compliance with the socio-environmental context and the latest eco-friendly building needs. With EARTHTECH earth becomes “technical earth” with a highly innovative content, offering new solutions to green architecture and fulfilling the new frontiers of circular economy in construction, guaranteeing a sustainable future. EARTHTECH offers a choice of organic textures to observe and touch, thanks to the wide range of finishes (Comfort, Glossy-Bright and structured) which add a tactile and unexpected perceptive dimension for use in all types of application. <a class="btn arrow" href="https://www.florim.com/en/surfaces/the-new-comfort-surface/"> Discover the new Comfort surface </a> EARTHTECH/ is also a return to the origins of the Florim brand through a full body technical product that blends surface and thickness and derives from the spontaneous mixing of carefully pre-selected fragments and pigments of different shades which give the material a unique, one-of-a-kind visual effect in each slab, mimicking the amazing variety of colours and elements in nature. The result is a composite product with a textured design, in which the flakes and aggregate grains create an original mélange effect that is vitrified during firing, producing a robust, high-quality and exceptionally strong and wear-resistant product; one which can be used in any type of building setting and weather conditions, even the harshest.

Buildtech/2.0 Build Bone GG

florim > Wallcovering

Buildtech/2.0 assures the realization of ever-current projects To the four colors, White, Bone, Mud and Coal in Tinta Unita, Granigliata and Cemento, 10 solid bold colors are being added, only intensifying the "brutality".

Policroma Cipollino

florim > Wall tile-stone-brick

Recurring geometries, combinations of figures. Marble and marmorino plaster: comparison and dialogue. The collection is completed by a linear listello tile with the motif of a sequence of vertical rectangular blocks, which can be combined with the slabs to further enrich compositions involving continuous ceramic surfaces cladding. "Another reference is the use of Italian marbles on the verge of extinction, rare marbles such as Rosa Valtoce, the marble used in Milan Cathedral." Cristina Celestino Cristina Celestino's smartphone contains a folder of images entitled "Milan". Photographs that are more like notes. Photographs of architectural features, materials or details of shapes encountered by chance during a walk, but they cannot be described as merely a vague "source of inspiration". This filing system, created in response to a fleeting instinct, is an integral part of the method of work adopted by the architect and designer, who starts off without preconceptions "“ or "free", as she puts it before drawing inputs from a vast world of references, from Hermès scarves to the works of the great Masters (in the specific case of Policroma). This accumulation, partly spontaneous and party the outcome of in-depth historical knowledge and study, naturally activates a process of synthesis and personal interpretation common to all Cristina Celestino's output. The wall covering collection designed for Cedit was no exception, although in this case the designer was dealing with a project with variable dimensions, reaching up even to the architectural scale. In her own distinctive way, she combined a variety of references. Adolf Loos's passion for coloured types of marble, and Cipollino in particular. Carlo Scarpa's angular metal frames and Marmorino plaster in Venice. The French fashion house's square silk scarves. The entrance halls of Milan palazzos, Gio Ponti, the city's Cathedral. All expressed in the designer's own language: well balanced geometrical forms, subtle colours (shades similar to those of Scarpa himself), an effortless, almost restrained, playful elegance. The mood is that of the homes of the enlightened bourgeoisie who shaped the history of Milan, Celestino's adoptive city and an endless source of inputs. She has worked its interiors, including some of the least expected a 1928 tram, the historic Cucchi confectionery store hybridising her own style with the existing context. An imitative effect which is also the key to the meaning of the new Policroma collection: the marble varieties replicated using the Cedit technology are all from Italian quarries that are virtually "worked out". This revives an increasingly rare material as a "living" presence, in a different form which makes no claim to replace the natural original. Quite the contrary, Celestino immediately states her intention to imitate, by combining marble and Marmorino plaster in some variants with a contrasting frame (a typical feature for her, just as it was for Scarpa), and evoking the centuries-old marble-imitating scagliola plasterwork with a contemporary formula. The types of marble chosen are central to the project's character. Verde Alpi, a favourite with Gio Ponti and often found in Milan entrance halls, features tightly packed patterning. Breccia Capraia, still found in a very few places in Tuscany, has a white background with just a few veins. Cipollino, in the special Ondulato variety in green and red, is patterned with spirals. Rosa Valtoce, on the other hand, was used by the "Veneranda Fabbrica" guild to build Milan Cathedral. It is an iconic stone with dramatic stripes, popular in the past; it is now sourced from one very small quarry in Piedmont which has been virtually abandoned. The many different elements that make up the Policroma collection all reflect the importance of craftsmanship to Cristina Celestino's design style: the modules can be freely mixed and combined, for example to create a concave or convex semicircle, or for the large-scale replication of small features initially conceived as trims, functional details transformed into a dominant motif.There is a return to the theme of the interior, a large or small protected space, conceived as suspended in space and time yet also reassuring and protective. It is designed through its coverings in a stark yet not minimalist way, with intelligence and with no overreaching artistic ambitions. An understated space and an extremely stylish declaration. In Milan style, of course.

Airtech MIAMI WHITE

florim > Wall tile-stone-brick

Airtech/ is a collection designed to create spaces that interact with each other in a uniform and discreet manner. The collection offers six stones available in shades of gray, the quintessential metropolitan color. The 60x120 cm size with a high-gloss finish gives a bright and appealing nuance to this very austere project. There are two available thicknesses, 9 mm and 20 mm.

Match-Up Liquorice

florim > Wallcovering

The union of two different materials has resulted in a contemporary, trendy project that mixes surfaces, colours and languages to offer original combinations. There are two basic surfaces that can be used to create multiple combinations in line with fashions and lifestyle trends: a concrete effect with an urban and industrial aesthetic and an original marble agglomerate effect that blends tone-on- tone tactile elements with irregular shapes and varying sizes. Two seemingly very different materials – the first a symbol of modernity and innovation, the second of authenticity and tradition – coexist in a unique project that promotes and encourages combinations not only between the surfaces and colour shades in the range, but also with all the other elements that contribute to defining the space: colours, paints, fabrics, furnishings and various materials. The collection offers 3 finishes - Comfort, Glossy and Grip. <a class="btn arrow" href="https://www.florim.com/en/surfaces/the-new-comfort-surface/"> Discover the new Comfort surface </a>

Essential Mood Cool Powder 03

florim > Wall Paint

A sense of essentiality emerges from the visual and tactile sensations fused in this Creative Design collection. The distinguishing features of the Essential Mood design are fluid surfaces, material qualities and full bodies that extend without boundaries, promoting a harmonious flow between spaces and constant interplay between environments and the people in them. It makes places into cosy, reassuring refuges where they can take centre stage. Produced for interior design schemes, housing and commercial premises, the collection espouses warm, timeless atmospheres where people can recharge their batteries and get onto the same wavelength as the world around them. Spaces with neutral, comforting colours and natural features come together in a design that underlines the need for everyone to look after themselves and seek revitalizing experiences, now and in the future. The collection is born from a sustainable and virtuous approach and is part of <a href="https://www.florim.com/en/company/sustainability/carbonzero-florim/">CarbonZero</a>, Florim's range of Carbon Neutral surfaces.

Chimera Colore Grigio

florim > Wall Paint

In Chimera, Elena Salmistraro merges rigour with self-expression, in a graphic grammar laden with symbolic meaning. Empatia speaks to the emotions with graphics that interpret, through a highly individual abstract code, the stage make-up of a clown, with the aid of superimposed geometric forms and images. Radici is a tribal statement, a tribute to primitive ritual custom, evoked by the interplay between a sequence of triangles and rectangles and a set of figurative fragments. Ritmo is inspired by fabrics, suggesting the rhythmic alternation of woven yarns through a largely linear pattern. In Colore, the upheaval of a background of small isolated spots generated by a parametric digital program is combined with densely packed repeated forms. "The Chimera collection is rather like a book with four different chapters: I set out to differentiate these graphic motifs to create four totally different stories." Elena Salmistraro It all starts with drawing. A passion for drawing. An obsession with drawing. Drawings like spider-webs, obsessively filling spaces, in a kind of manual choreography or gymnastics, a continuous flow. Elena Salmistraro draws all the time. She draws everywhere. Mostly on loose sheets or random surfaces. First and foremost with pen and pencil. Her drawings only acquire colour at a later stage. Often - just like Alessandro Mendini used to do - she draws "monsters": fascinating yet disturbing, subversive forms. The denser, more contorted the shape, the more obvious its underlying truth. For Elena, drawing is an intimate act. It is relaxing. And therapeutic. With an unrivalled communicative strength. Because drawing gives shape to ideas: you both give form to the world and reveal yourself. This passion, combined with natural graphic talent, has guided Elena Salmistraro in her project for Cedit: an experimental series of ceramic slabs produced using a high-definition 3D decorative technique. The explicit aim is to transform surfaces beyond their original flatness so that a new, visual and tactile, three-dimensional personality emerges, sweeping aside the coldness and uniformity that ceramic objects often inevitably convey.Elena Salmistraro has always viewed ceramics as a democratic material, in view of their accessibility, and the infinite potentials for shaping matter that they provide. She began working and experimenting with ceramics very early in her career, just after she graduated from the Milan Politecnico in 2008. She came into contact with small artistic craft firms specialising in smallproduction lots, and cut her teeth on projects that demanded the hand-processing of every detail, and finishes of high artistic value, for the high end of the market. The large corporations and galleries came later, but here again Elena kept faith with her desire to make mass-produced pieces unique, and to combine artistic value with specifically industrial characteristics. The monkey-shaped Primates vases reflect this method and intention, aiming to excite, surprise and charm. Antiminimalist and hyper-figurative, playful, ironic and a rich image-maker, often drawing on anthropology and magic, over the years Salmistraro has built up her own fantastic universe, inhabited by ceramic bestiaries, painted jungles and a cabinet like a one-eyed cyclops , always finding inspiration and inputs in nature and always aiming to reveal the extraordinary in the everyday. Given this background, it was almost inevitable she would work with Cedit: constantly seeking new talents and new approaches, as well as designs that break down the boundaries of ceramics and release them into the realm of art and innovation, the Modena company has recognised Elena Salmistraro as a leading contemporary creative spirit and involved her in a project intended to experiment with fresh ideas in materials and synaesthetics.Salmistraro's collection for Cedit is entitled Chimera and consists of large ceramic slabs, which can be enjoyed not only visually, through their patterns and colours, but also on a tactile level. Like the chimera in the "grotesque" tradition, monstrous in the etymological sense of the word with its merging of hybrid animal and vegetable shapes, the Cedit project attempts to originate a synaesthetic form of ceramics, through a three-dimensional development that exactly reproduces the texture of leathers and fabrics, creating an absolutely new kind of layered effect, with a tactile awareness that recalls the passion of grand master Ettore Sottsass for "surfaces that talk". And the surfaces of the slabs Salmistraro has created really seem to talk: in Empatia clown faces add theatricality to the cold gleam of marbles, interspersed with references to Art Déco graphics; Radici uses the textures of leathers and hide as if to re-establish a link between ceramics and other materials at the origins of human activity and creativity; in Ritmo the texture of cloth dialogues with pottery, almost in homage to the tactile rationalism of warp and weft, of which Bauhaus pioneer Anni Albers was one of the most expressive past interpreters ; finally, Colore has a spotted base generated by computer to underline the contrast between analogue and digital, the graphic sign and the matter into which it is impressed. It is an aesthetic of superimposition and mixing, and especially of synaesthesia: as in her drawings, in the Chimera slabs Elena Salmistraro's art is one of movement and acceleration. A process not of representation but of exploration. Of the world and of oneself. Almost a kind of Zen, for distancing oneself from the world to understand it more fully. In every sense.

I Filati Bestegui Ambra

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

Sensi Ivory Lithos

florim > Floor tile-stone

Lightness, Earth, Sensoriality The Sensi collection also features a decorative mosaic made from recycled glass made from disused TV and PC screens. This mosaic, manufactured by a process in which human hands play a role, has a distinctive surface structure. Due to the nature of the recycled glass and the production cycle, every tiny chip is different from the others, creating a dynamic surface. Soft, velvety or structured to the touch, it dialogues with the light and may become shiny or matte. This product also derives its uniqueness from its colour. Every chip is unique and has its own shades of the same tone. Developed with close attention to environmental impact, "Sensi" is the perfect synthesis of innovation and sustainability and also a virtuous example of circular economy. The collection is made over 90% natural raw materials and up to 41% of recycled materials. "Sensi" is the result of up to 100% sustainable production process, both in terms of water consumption and self-generated electricity.

Sensi Grey Dust

florim > Floor tile-stone

Lightness, Earth, Sensoriality The Sensi collection also features a decorative mosaic made from recycled glass made from disused TV and PC screens. This mosaic, manufactured by a process in which human hands play a role, has a distinctive surface structure. Due to the nature of the recycled glass and the production cycle, every tiny chip is different from the others, creating a dynamic surface. Soft, velvety or structured to the touch, it dialogues with the light and may become shiny or matte. This product also derives its uniqueness from its colour. Every chip is unique and has its own shades of the same tone. Developed with close attention to environmental impact, "Sensi" is the perfect synthesis of innovation and sustainability and also a virtuous example of circular economy. The collection is made over 90% natural raw materials and up to 41% of recycled materials. "Sensi" is the result of up to 100% sustainable production process, both in terms of water consumption and self-generated electricity.

Coretech Flame Dark

florim > Wall tile-stone-brick

Florim’s Coretech collection takes Piasentina stone quarried in the foothills of the Julian Alps and enhances its performance to cater to the needs of contemporary architecture. Piasentina stone is ideally suited to the creation of relief textures and finishes using traditional methods and age-old techniques. Different types of processing give different colours and feels to this natural stone, thus making it possible to put together numerous combinations using the same material. Piasentina stone’s name means “pleasing stone” in Friulian. It has been known since ancient Roman times and it is now highly sought after in architecture in Italy and internationally due to the shades of colour and versatility it can offer indoors and outdoors, on both urban floors and walls. It stands out not only due to its distinctive feel but also thanks to its refined grey tones with slender white veins and little brownish tinges. It is a stone that can conjure up all sorts of emotional responses, making it a popular choice among interior designers and architects across the globe. It has played a central role in numerous constructions over the centuries, including churches, palaces, villas, rural buildings and flooring. It was used by figures such as the Renaissance master Andrea Palladio and Raimondo D’Aronco in the Art Nouveau period and it continues to be employed in 21st century architecture and design.

Elemental Stone Grey Limestone

florim > Wall tile-stone-brick

Essential, informal, versatile Elemental Stone offers surfaces, in three shades, inspired by sedimentary rocks with their simple, polyhedral aesthetic, composed of granules and calcareous elements of different textures. The minimalist appearance of the surfaces, depending on the finish and combination with furnishings, can bring life to different styles of space, meeting a classical taste or a trendier aesthetic, adapting perfectly to any personal preference. <a class="btn arrow" href="https://www.florim.com/en/new-tile-ranges/" target="_blank" rel="noopener">Discover all the new collections</a>

Storie Castello

florim > Wall Paint

The faded wall fresco, damp stains in plaster. «Technological innovation enables us to reproduce on large-sized ceramic materials all the effects of wear and stratification that normally only time is able to create.» Giorgia Zanellato & Daniele Bortotto Children stare at the walls of a farmhouse, wondering what the cracks are, and whether every mark is a path and every path is a story. They think that miniature beings live in the air pockets that have formed, and the detaching plaster is like an avalanche cascading from a glacier. They don't ask why the colours are as they are, because they just had to be like that. And every square centimetre becomes the first page of an adventure that restarts at every break in the pattern. Could this be why we say that both textures and plots have twists, and stories are woven? As even children know, walls are tales. Not only do they contain adventures, emotions, moments, loves and hates and record them on their surfaces; their uneven, active surfaces generate new imaginary worlds, in which one can literally get lost. The "Storie" collection by Giorgia Zanellato and Daniele Bortotto brings this metaphor to three-dimensional life by expressing the moods, loves and hates and moments that the walls and floors of old Italian homes conserve, and capturing them in a frozen instant. The theme of time and the changes wrought in matter by the passing seasons, weather and human action have always been a strong source of inspiration for architects: some have tried to freeze it, while others have used sleight of hand to embrace it while resisting its effects, and yet others have accelerated, anticipated, directed and re-created it. Zanellato and Bortotto do all these things at once, engaging in a duel with History with a capital H, in which it is never clear who is winning: design or object, man or nature, culture or time. And it is probably this unresolved tension which makes the "Storie" designs so universal and meaningful, so intimate and yet familiar. The floor is the only thing we can be certain that everyone entering our home will touch, and at the same time it is the most intimate part, the most steeped in private happenings. They talk about having your "feet firmly on the ground". This image stands for common sense, but also a recognition of how things are, how things work. The wall is a synecdoche, too: it is the part of the home that expresses an idea of solidity, the layering of time, the passage of lives. "Storie" gives form to this metaphor by drawing a line that links the most classical of taste to a sophisticated modernity of taste and style. The two designers did a great deal of background work for this project: old Italian homes, country villas, noble palazzos, farmhouses and old factors, which become an unlimited source of motifs, colours, textures and materials. But, perhaps unconsciously, literature also re-emerges from this survey of locations, with its blend of aestheticism and decadence, with echoes of Wilde and D'Annunzio, Ruskin and Huysmans. "Storie" would be the ideal backdrop for Des Esseintes, the dandy in "A Rebours". And in fact the collection clearly has strong theatrical connections, arising partly from its storytelling connotations but also from its scene-setting potential. It represents life, which we are, have been and wish to continue to be. And it is thrilling to realise that this vision comes from the youngest designers in CEDIT's new era, who have successfully taken a confident, cultured, astute, sidelong approach to the most ancient of topics, with a persuasive effect which appears, at least, to be not at all intimidated by the many stories, the type of product they are dealing with, the catalogue in which they are included, the designers who have gone before them or, naturally, the adventures that lie concealed in the historic dwellings they reproduce. The reference to Italy, on the other hand, is in perfect harmony with the work of the brand and its past and present designers: it is intrinsic to the perfection of the production process that underlies the collection, the relationship with the brand's tradition and its local roots, and the intelligent, strategic use of its innovations in the treatment of this complex material.Child's play? Yes, but with the integrity and ability to enchant unique to specific designs, capable of an immediacy of vision and feeling that makes them little novels written in cement.

Rilievi Sabbia

florim > Wall Paint

The alternation and symbiosis between concave and convex, recessed and raised. Rilievi is a work of design balanced between different historic periods: while the volumetric relief tile modules are inspired by artistic experiments conducted in Italy during the Sixties and Seventies, the large slabs are the outcome of research into materials and technology that has only come to fruition in very recent times. The shadow effects generated on the surfaces of the slabs by the light striking the projecting parts of the modules create an unusual impression of architectural depth found virtually nowhere else in ceramic coverings, laying the bases for a new decoration interior design language. This project simply embodies perfection - a term which certainly sets the bar high in a description of a new product for launch on the market. But when an enlightened manufacturer is capable of encapsulating a designer's personal research in a product to be added to its range, the outcome is a perfect synthesis. A perfect synthesis between untrammelled creativity and market trends. CEDIT had the insight needed to perceive, identify and rework the immense potential of Practice Practice Practice "“ a self-produced project by Zaven (Enrica Cavarzan and Marco Zavagno "“ and realised that its sophisticated design, originated by pure, pristine input (unadulterated by external factors except the noblest of them all, research) could provide the basis for an innovative, successful collection. I might add, a collection unique of its kind. Zaven is also a name that comes with guarantees; the two partners are good at what they do. Their work always starts from personal curiosity and investigations, the study of other stories (as in this case inspiration was drawn from the output of artist and activist Nino Caruso) and individual interests, which are broken down, developed, optimised and prepared for transformation into something fresh.Enrica Cavarzan and Marco Zavagno have a masterly ability to transform their own wishes and passions into design work of the greatest breadth and, as we see here, the widest, richest application. Their use of ceramics as a material is clearly outstanding and reflects a method precisely founded on the desire to look at things from an unusual viewpoint, under a different light. And to be daring. Zaven have an unconventional approach to convention. In the specific case of the Rilievi collection, the "modules" created for CEDIT seem to explode off the walls; in fact, they are constructed by combining the two-dimensional slab with its three-dimensional decor.Rilievi seems to be seeking space. More space. Even though these modules have actually established a dialogue with the wall from which they are born. At the same time, they hypnotise us with their tight sequence of lines, the pattern that is always different although its root is the same, and the intriguing, unusual colours that add another vital factor to the finished product. Their firm grounding in graphic design (and here we have come back to two-dimensional effects, of the kind most often associated with a wall covering) easily evolves into a facade which seems to have been carved with a chisel - although this is not the case. These modules are conceived to convey an impression of movement, and the three models, in seven colour combinations, create a powerful effect on a surface, which is never passive but rather an organic contributor to the forms and colours involved in the fascinating combinations. The slab is very much present and has the same worth and status as the relief pattern associated to it. In the light of this dichotomy between the linear and the sculpted, expressed through the skilfully balanced visual expedients, the use of repetition adds vigour to the module's intrinsic meaning. As we have seen, a rejection of facile, superficial creative dynamics in favour of an investigation reaching above and beyond has always been a central, clearly recognisable feature of this Venice-based duo, who already have impressive international partnerships to their credit, including the London Design Festival, the Kalmar Konstmuseum, the Paris Designer Days, Ca' Foscari University, the Venice Biennale, the Sandretto Re Rebaudengo Foundation, the Sindika Dokolo Foundation and the V-A-C Foundation, and also won the 2018 Wallpaper Design Award. Graphics, advertising and product design: the pair have always opted for a type of design closely linked to the observation of everyday items, followed by their reinterpretation in a version applied to experimentation with materials. This duality, combined with their energetic yet elegant visual language, forms Enrica and Marco's primary code, experienced in this specific context through serial carvings. On walls.

Matières Barrique

florim > Wall tile-stone-brick

A perfect balance of elegance and craftsmanship finds room in a collection with vast stylistic versatility A perfect balance of elegance and craftsmanship finds room in a collection with vast stylistic versatility Matières is a perfect surface for modern and trendy environments, conserving all the class to adorn even the oldest and most memory-rich spaces. The colour selection offers six modern shades which, combined with one another, suggest interesting decorative compositions. A wide range of large sizes extends the collection's range of applications both in traditional uses and in furnishing complements. A specific range for outdoor spaces provides two brand new sizes to allow decorative continuity between the indoor and outdoor spaces. A return to the small size with a rustic style and crafted edges returns the sense refinement and detail that is so characteristic of the ceramic tradition, modernising it in new uses such as, squares, public spaces and driveways.

I Filati Funny Girl Turchese

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

Planches Perle

florim > Floor tile-stone

Large linear strips and precious décor are the defining elements of Planches de Rex The natural element is thoroughly respected to return incredible realism and stylistic research enhances its essence. Planche represents a new reference model in furnishing surfaces that find their creative inspiration in wood, setting new standards of perfection. A warm colour composition creates euphonious play with materials and trendy nuances in modern interior design.

Urban Style Urban Plomb

florim > Wall tile-stone-brick

Urban Style evokes the value of timeless authenticity to bring naturalness, simplicity and comfort into the home. A popular and textured stone effect where attention to detail, the development of the graphics and the color shades fully represent the stylistic value of Creative Design, able to light up any environment with a unique and unmistakeable touch: the light colors illuminate and warm up the atmosphere, whereas the darker ones convey character and elegance.

Étoile étoile crème

florim > Wall tile-stone-brick

A selection of new and rare marbles, with a strong decorative impact, that come from extremely distant geographical areas. Étoile is a magical balance between signs and colors that stimulate the senses by inviting the viewer to feel its sophisticated chromatic intensity. A perfect blend of elegance that derives from the surprising variety of nature and cutting-edge production technology. Redefining the material while maintaining its original feel is the greatest objective of this brand, always attentive to evolutions in style. The series offers seven colors that may be used for floors and walls, either singly or combined. Four graphics decorate both the traditional sizes and the design of the Florim Magnum Oversize large size tiles, the other three (étolie brown river, étoile illusion, étoile symphonie) only have modular Magnum sizes (60x120 cm, 120x120 cm, 120x240 cm).

Buildtech/2.0 Build Coal CE

florim > Wallcovering

Buildtech/2.0 assures the realization of ever-current projects To the four colors, White, Bone, Mud and Coal in Tinta Unita, Granigliata and Cemento, 10 solid bold colors are being added, only intensifying the "brutality".

Stontech/4.0 STONE_04

florim > Floor tile-stone

New surfaces, new sizes and three different finishes are the trademarks of a line that is contemporary and attentive to detail. Two marbles with a high-gloss finish bestow fragments of light on the series and the large sizes of the Magnum Oversize family, available in four colors, are suitable for creating unique volumes.

I Filati Dorian Gray Rugiada

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

I Filati Happy Hour Giada

florim > Carpet

From the art of fabric, to enveloping spaces From lampas and jacquard, all the way to the simplest silk fabrics, from rich, baroque motifs to more optical, geometric patterns, all of these fabrics share an extremely natural look. The collection's nine surfaces are inspired by Rubelli's signature precious fabrics that, in turn, are born from the contemporary reworking of several decorative motifs coming from the noble Venetian heritage of weaving.

Urban Style Urban Light

florim > Wall tile-stone-brick

Urban Style evokes the value of timeless authenticity to bring naturalness, simplicity and comfort into the home. A popular and textured stone effect where attention to detail, the development of the graphics and the color shades fully represent the stylistic value of Creative Design, able to light up any environment with a unique and unmistakeable touch: the light colors illuminate and warm up the atmosphere, whereas the darker ones convey character and elegance.

Earthtech DESERT_FLAKES

florim > Wall tile-stone-brick

From an ancient past to a responsible future The collection injects new life into the earth through a sustainable production process, with a strong focus on green management, to offer the architect an exceptional technical and aesthetic performance in compliance with the socio-environmental context and the latest eco-friendly building needs. With EARTHTECH earth becomes “technical earth” with a highly innovative content, offering new solutions to green architecture and fulfilling the new frontiers of circular economy in construction, guaranteeing a sustainable future. EARTHTECH offers a choice of organic textures to observe and touch, thanks to the wide range of finishes (Comfort, Glossy-Bright and structured) which add a tactile and unexpected perceptive dimension for use in all types of application. <a class="btn arrow" href="https://www.florim.com/en/surfaces/the-new-comfort-surface/"> Discover the new Comfort surface </a> EARTHTECH/ is also a return to the origins of the Florim brand through a full body technical product that blends surface and thickness and derives from the spontaneous mixing of carefully pre-selected fragments and pigments of different shades which give the material a unique, one-of-a-kind visual effect in each slab, mimicking the amazing variety of colours and elements in nature. The result is a composite product with a textured design, in which the flakes and aggregate grains create an original mélange effect that is vitrified during firing, producing a robust, high-quality and exceptionally strong and wear-resistant product; one which can be used in any type of building setting and weather conditions, even the harshest.

B&W_Marble BLACK

florim > Wall Paint

Nature's sheer strength comes to life, white and black find new forms of expression Inspired by the different morphologies formed by the visceral movement of the earth, the collection's large slabs embrace and explore the concept of light-absence of light by presenting a chromatic gradient based on white and black in a multi-faceted graphic proposal that joins the two monochromatic surfaces, White and Black. Soft, sinuous shapes contrast with those more rigid and geometric, coming to life from the different proportions with which the white and black combine on the surface.

B&W_Marble Pebble

florim > Wall tile-stone-brick

Nature's sheer strength comes to life, white and black find new forms of expression Inspired by the different morphologies formed by the visceral movement of the earth, the collection's large slabs embrace and explore the concept of light-absence of light by presenting a chromatic gradient based on white and black in a multi-faceted graphic proposal that joins the two monochromatic surfaces, White and Black. Soft, sinuous shapes contrast with those more rigid and geometric, coming to life from the different proportions with which the white and black combine on the surface.

Elemental Stone Cream Limestone

florim > Wall tile-stone-brick

Essential, informal, versatile Elemental Stone offers surfaces, in three shades, inspired by sedimentary rocks with their simple, polyhedral aesthetic, composed of granules and calcareous elements of different textures. The minimalist appearance of the surfaces, depending on the finish and combination with furnishings, can bring life to different styles of space, meeting a classical taste or a trendier aesthetic, adapting perfectly to any personal preference. <a class="btn arrow" href="https://www.florim.com/en/new-tile-ranges/" target="_blank" rel="noopener">Discover all the new collections</a>

Rêves Rêve Choco

florim > Wall tile-stone-brick

A contemporary, luxurious but balanced lifestyle Soft vein patterns and gentle colour contrasts characterise a collection that exudes taste and authenticity, the bright and showy shades of yesterday consigned to memory. Surfaces with luminous, deep and delicate shades restore a sense of preciousness to the space without overpowering the architecture. The collection lends itself to various stylistic interpretations: the warm colours with matte finishes create natural and relaxing atmospheres, the pearl and blue tones emit light and uniqueness, revealing an infinite potential that is waiting to be explored.

Vetro 02 Avorio

florim > Floor tile-stone

Each tile is unique and extremely precious Vetro allows recognizable and attractive decorations to be created, expressing a timeless design. The Vetro collection is available in seven solid, warm, soft and enchanting colors, in two finishes - matt and lux - and in two sizes or in the metallic variation with varying reflections in a single size. VETRO can be applied as a floor and wall application on any surface in dry or damp areas using special sealants and adhesives.

Studios Brick

florim > Wallcovering

Studios, with its sophisticated but discrete personality, defines the evolutionary path of modern cement-inspired surfaces for interior architecture. The structure of the surfaces, delicately textured, suggests the effect of the manual skill and plasticity of the hand crafted finish. Essential but intense, it is highlighted by meeting natural or artificial light.

B&W_Marble WHITE

florim > Wall Paint

Nature's sheer strength comes to life, white and black find new forms of expression Inspired by the different morphologies formed by the visceral movement of the earth, the collection's large slabs embrace and explore the concept of light-absence of light by presenting a chromatic gradient based on white and black in a multi-faceted graphic proposal that joins the two monochromatic surfaces, White and Black. Soft, sinuous shapes contrast with those more rigid and geometric, coming to life from the different proportions with which the white and black combine on the surface.

Onyx&More Golden Porphyry

florim > Floor tile-stone

Chromatic blends and harmonious contrasts that only nature can bestow Onyx&More explores the unexpected elegance of onyx: refined, luminous, and poetic, naturally embellished with porphyry, an unobtrusive and informal stone material. From nature, mysterious and unpredictable, is born a collection surging with expression that plays with the harmonious contrasts and the chromatic blend that only nature can create.

Stones & More 2.0 Stone Sahara Noir

florim > Floor tile-stone

A refined selection of stone and marble breathes life into a new container A harmonious sobriety accompanies the gaze on the discrete and perfect architecture to breathe life into environments permeated with the balanced synthesis of crafting skill and industrial capacity. The play on the contrasts between tradition and modernism creates an atmosphere suspended between memory and future. The structure and full body of the finishes enhance the space with popular details. The eclectic and refined spirit of Stones&More 2.0 is expressed through the harmony of elegant material suggestions, smooth and reflective surfaces, to meet both the visual and tactile needs. Stones&More 2.0 also narrates its refined naturalness in the Florim Magnum Oversize project, where the large size surfaces are an invitation to enter and share the emotion of an even more enchanting dimension. Stones&More 2.0 is recommended for floor and wall applications in residential settings, but also for medium-high traffic applications. Thanks to the available innovative technologies, the development of the available sizes and finishes is offered for each surface available in the catalog, favouring a wide range of solutions.

Rilievi Cielo

florim > Wall Paint

The alternation and symbiosis between concave and convex, recessed and raised. Rilievi is a work of design balanced between different historic periods: while the volumetric relief tile modules are inspired by artistic experiments conducted in Italy during the Sixties and Seventies, the large slabs are the outcome of research into materials and technology that has only come to fruition in very recent times. The shadow effects generated on the surfaces of the slabs by the light striking the projecting parts of the modules create an unusual impression of architectural depth found virtually nowhere else in ceramic coverings, laying the bases for a new decoration interior design language. This project simply embodies perfection - a term which certainly sets the bar high in a description of a new product for launch on the market. But when an enlightened manufacturer is capable of encapsulating a designer's personal research in a product to be added to its range, the outcome is a perfect synthesis. A perfect synthesis between untrammelled creativity and market trends. CEDIT had the insight needed to perceive, identify and rework the immense potential of Practice Practice Practice "“ a self-produced project by Zaven (Enrica Cavarzan and Marco Zavagno "“ and realised that its sophisticated design, originated by pure, pristine input (unadulterated by external factors except the noblest of them all, research) could provide the basis for an innovative, successful collection. I might add, a collection unique of its kind. Zaven is also a name that comes with guarantees; the two partners are good at what they do. Their work always starts from personal curiosity and investigations, the study of other stories (as in this case inspiration was drawn from the output of artist and activist Nino Caruso) and individual interests, which are broken down, developed, optimised and prepared for transformation into something fresh.Enrica Cavarzan and Marco Zavagno have a masterly ability to transform their own wishes and passions into design work of the greatest breadth and, as we see here, the widest, richest application. Their use of ceramics as a material is clearly outstanding and reflects a method precisely founded on the desire to look at things from an unusual viewpoint, under a different light. And to be daring. Zaven have an unconventional approach to convention. In the specific case of the Rilievi collection, the "modules" created for CEDIT seem to explode off the walls; in fact, they are constructed by combining the two-dimensional slab with its three-dimensional decor.Rilievi seems to be seeking space. More space. Even though these modules have actually established a dialogue with the wall from which they are born. At the same time, they hypnotise us with their tight sequence of lines, the pattern that is always different although its root is the same, and the intriguing, unusual colours that add another vital factor to the finished product. Their firm grounding in graphic design (and here we have come back to two-dimensional effects, of the kind most often associated with a wall covering) easily evolves into a facade which seems to have been carved with a chisel - although this is not the case. These modules are conceived to convey an impression of movement, and the three models, in seven colour combinations, create a powerful effect on a surface, which is never passive but rather an organic contributor to the forms and colours involved in the fascinating combinations. The slab is very much present and has the same worth and status as the relief pattern associated to it. In the light of this dichotomy between the linear and the sculpted, expressed through the skilfully balanced visual expedients, the use of repetition adds vigour to the module's intrinsic meaning. As we have seen, a rejection of facile, superficial creative dynamics in favour of an investigation reaching above and beyond has always been a central, clearly recognisable feature of this Venice-based duo, who already have impressive international partnerships to their credit, including the London Design Festival, the Kalmar Konstmuseum, the Paris Designer Days, Ca' Foscari University, the Venice Biennale, the Sandretto Re Rebaudengo Foundation, the Sindika Dokolo Foundation and the V-A-C Foundation, and also won the 2018 Wallpaper Design Award. Graphics, advertising and product design: the pair have always opted for a type of design closely linked to the observation of everyday items, followed by their reinterpretation in a version applied to experimentation with materials. This duality, combined with their energetic yet elegant visual language, forms Enrica and Marco's primary code, experienced in this specific context through serial carvings. On walls.

Pietre/3 limestone taupe

florim > Wall tile-stone-brick

A cultured and refined style distinguishes the choice of the natural shades The interpreter of a family and essential style, Pietre/3 is the fine porcelain stoneware collection that expresses itself through a wide range of decorative solutions for interior architecture, where a sophisticated combination of surfaces takes on new expressiveness. There is a wide range of sizes and finishes that continue an innovative journey aimed at highlighting the continuity between the interior and exterior environment, providing a simple and immediate class to the environment. All the surfaces are available in the sizes indicated in the catalog and are suitable for interior and exterior floor and wall application. Multiple shapes of mosaics and decorative strips allow the construction of the project to be varied without changing its inspiring essence.

Tesori Monile bianco

florim > Wallcovering

East and West, a synthesis archieved through Italian taste. «My work often takes me to far-off lands, also remote in terms of their culture and traditions. Even without my being aware of it, I then metabolise these traditions and include them in the designs I subsequently produce.» Matteo Nunziati "It is the architect's task to create a warm, livable space. Carpets are warm and livable. He decides for this reason to spread one carpet on the floor and to hang up four to form the four walls. But you cannot build a house out of carpets. Both the carpet and the floor and the tapestry on the wall required structural frame to hold them in the correct place. To invent this frame is the architect's second task."When Adolf Loos wrote his revolutionary essay on the "principle of cladding" in 1898, architecture was just entering the modern age. Building meant imagining structures capable of putting together different materials, but, Loos affirmed, it must also respect their individual characteristics. "Every material possesses a formal language which belongs to it alone and no material can take on the forms proper to another", the Austrian master therefore maintained. And there is no doubt that the spirit of these words extended throughout most Twentieth Century architecture, regardless of its location or style. When we look at Matteo Nunziati's designs for the CEDIT Tesori collection, we seem to be seeing geometrical purity and attention to detail at the service of a new "truth" of material. Because Matteo Nunziati views ceramics as a form of fabric. The woven patterns he imagines for the various styles in his collection "“ from Arabian to damask to more geometrical motifs "“ constantly seek to provide the soft, iridescent look of time-worn linen. In them, ceramics are raised from the status of poor relation of marble to become a luxury wall covering in their own right: almost a wallpaper, suitable however for both floors and walls, and an absolutely versatile material. No longer only for beautifying bathrooms, they can create new moods in every room of the house (and elsewhere) starting from the living-room. Naturally, the revolution has been mainly technological. The large slabs produced by CEDIT are more than 3 metres tall, and since they eliminate the serial repetition typical of conventional tiles, they generate a new relationship between the surface and its decoration. However, Nunziati does not use this to create, artist-like, a more eye-catching decorative composition that emphasises the slab's dimensions. Quite the opposite; the patterns he offers us attempt to break down what is left of the boundaries between substrates. In particular, the Arabian and damask styles, in the version with "timeworn" patterning, convey the idea of the ceramic slab as an abstract, almost non-existent material which melts into the decorative motif applied to it, in a kind of pure wall covering. Through the patient selection of geometrical motifs and tests to verify their suitability for application to ceramic slabs, Nunziati aims to achieve a new material rather than a mere decoration, making this clear by also exploring its tactile dimension, with gouged and relief motifs. His "principle of coverings" therefore relates to ceramics' essence rather than their image: highlighting the versatility which, as we all know, has made ceramics an absolute material, a kind of cement that incorporates structure and finish in a virtually infinite range of applications. This is clearly indicated by the reference to the mashrabiya, a term meaning place where people drink in Arabic, which in Arabian architecture originally referred to the kind of veranda where people used to meet and rest, and over time has come to mean the wooden gratings that screened these places from the sun. Inspired by his trips to the Middle East, for Nunziati the geometric patterns of the mashrabiya become both an outline of his method of work and the form of what in fact becomes the key element in a new idea of space: a real location conceived around a strong, livable surface in which physical substance and decoration overlap to the point where they merge.

Selection Oak Gray Oak

florim > Floor plank

Multiple suggestions capable of dialoging with the charm of nature. The imperfection of nature becomes the perfect harmony of different nuances and shades that interpret the space in a modern key.

Planches Amande

florim > Floor tile-stone

Large linear strips and precious décor are the defining elements of Planches de Rex The natural element is thoroughly respected to return incredible realism and stylistic research enhances its essence. Planche represents a new reference model in furnishing surfaces that find their creative inspiration in wood, setting new standards of perfection. A warm colour composition creates euphonious play with materials and trendy nuances in modern interior design.